NFL Week 17

 

For Week 17 on NFL Network, we created a high-impact graphics package designed to capture the urgency and electricity of late-season football. Built for NFL Network’s national broadcast audience, the package framed the Texanz Chargers game with bold type, dynamic split screens, and rhythmic freeze frames that felt as explosive as the games themselves. It was built to energize fans tuning in during the playoff push, elevating the broadcast with a look that felt immediate, confident, and unapologetically big.

Art Direction

 

The art direction leaned into grit, but with restraint. Textures had character without feeling distressed for the sake of it. We pulled from retro sports design language, oversized type, hard angles, raw contrast, then layered it with a postmodern edge through photostacking, aggressive crops, and editorial split screens. Freeze frames hit like punctuation marks. Black fields anchored the compositions while bold white typography cut through with clarity and force. The result was a look that nodded to classic sports broadcast energy while feeling contemporary and kinetic, driven by pace, precision, and edit.