EBAY – It Has It All.
Director: MikeG
This spot ran for the launch of ebay.com in Russia followed by a re-broadcast in other countries. The spot was shot entirely on a Graphlite motion control rig in Los Angeles, Ca.. Five Graphlight motion control plates were stitched together in post using carefully planned wipe elements. A board-o-matic was created with precise frame counts per plate to ensure the final spot totaled 45 seconds on the button.