K+C has been creating content for OOH for over two decades, taking over Dallas Cowboys stadium for ATT, Time Square for Mazda and Star Trek, The World Resorts Theatre for Carrie Underwood and their Clio winning subway campaign for American Gods.
The unmistakable color of Hulu has also always had a strong presence in the DOOH market, so we were delighted to team up and help them take over hundreds of screens for their Plus. Plus. Plus. campaign.
The DOOH deliverables list is longer than most mobile campaigns, but we design in a way that is similar to our social work. We create the 3 cornerstone vertical, horizontal and square masters and from there every individual screen size can be easily tailored.